Pricing
Plain prices, no contract.
Your ad budget goes to Google directly, from an account in your name. What you pay us is set out below, plus GST.
Audits
Every one starts with the free audit. The paid audits look inside your account, and your website too when it needs it.
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Everyone
Free audit
$0
What your customers see when they search, and what those searches are worth.
- Your main searches, checked on a phone in your town
- Who shows up in Google Guaranteed, the ads, and the map
- What those searches are worth in work, roughly
- The three things we'd do first
In your inbox by the end of the next business day. See a sample
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Already running Google Ads
Account audit
$500 one time
Inside your Google Ads account: where the budget goes and what to change first.
- 90 days of your account, read through our manager account. We change nothing
- The searches you pay for, and the ones that bring nothing
- Tracking, locations, schedule, budget, and ads
- What your ads bring in, roughly, and what to change first
- A written report and a call to walk through it
You can book it from your free audit. See a sample report
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Ads and site both need work
Running Google Ads
Account and site audit
$1,000 one time
The account audit, plus your website the way a customer on a phone sees it.
- Everything in the account audit
- Speed, tap-to-call, forms, and booking on your site
- Service and area pages, reviews, and tracking on the site
- Each site fix priced, and we make it or guide whoever runs your site
Your free audit suggests it when both sides need work.
If you go ahead with setup or monthly management within 30 days, $500 of either paid audit comes off.
Running your ads
Setup, then month to month. Your ad budget goes to Google directly, from an account in your name.
Setup and management
We run your ads
From $450 a month
- Search ads, Google Guaranteed if you qualify, and your Business Profile
- Call and form tracking, so you see what each call costs
- Changes as the season and your schedule change
- A short report every month, in plain words
Setup costs the same as one month. Month to month, no contract.
Start with the free auditHow the monthly fee is set
It follows your ad budget, so you always know the fee before you change the budget. Plans start at $750 a month in ad budget, so there's enough to learn what works.
| Your monthly ad budget | Our monthly fee |
|---|---|
| Under $1,000 | $450 |
| $1,000 to $1,999 | $650 |
| $2,000 to $3,999 | $950 |
| $4,000 to $7,999 | $1,450 |
| $8,000 and up | 20% of the budget |
Add-ons for your website
Only when an audit shows they'd help. We make the changes, or guide whoever runs your site through them.
Page fixes
$500 one time
A tap-to-call button near the top, a shorter form, a booking button, and call tracking on your current site.
Landing page
$1,000 one time
One page built around the searches you pay for, with your number, reviews, and service area up front.
Site support
$100 an hour
Other changes on your site, like speed work or new service pages. Quoted before we start.
Questions
About the prices
Is my ad budget included?
No. Your ad budget goes to Google directly, on your own card, in an account in your name. The prices on this page are what you pay us.
Why does the monthly fee follow my ad budget?
A bigger budget means more searches, ads, and calls to look after. The table keeps it predictable, so you always know the fee before you change the budget.
What does the account audit cover?
Which searches you pay for and which ones bring calls, why your ads miss some searches, whether calls and forms are counted, and the pages your ads send people to. You get a written report in plain words and a call to walk through it.
When is the account and site audit worth it?
When your free audit finds things to fix on your website as well as in your ads, like no tap-to-call button near the top or a slow page on phones. Ad clicks that land on a page like that turn into fewer calls, so it makes sense to look at both together.
How do you work out what searches are worth?
Google's own monthly search estimates for your town, typical rates for how many searchers click an ad and call, and typical local prices for the work. It's a rough guide to the size of the opportunity, not a promise, and every audit shows how it was worked out.
What if I want to stop?
Management is month to month. Tell us and it stops at the end of the month. The account, the ads, and their history stay with you.
Not sure where you'd start?
The free audit shows what your customers see when they search, where you sit, and what we'd do first.