Free audit

Don't lose the leads that already found you.

We help heating, cooling, and plumbing shops and other local service businesses answer and follow up on every call, form, and quote.

Get a free audit See a sample audit
  • 10+ years helping businesses grow online
  • Local shops to global brands
  • Based in Alberta

What we build

The usual gaps, and how we close them.

Most missed jobs never show up as missed. They just look like a quiet week.

  1. “By the time I called back, they'd booked someone else.”

    Missed calls get a text back in seconds, so you're the first to reply.

  2. “Web requests sit until I'm home and through dinner.”

    Every form gets an instant reply, and the request lands where you'll see it.

  3. “Booking a visit takes three rounds of phone tag.”

    Customers pick a time online, straight into the calendar you already use.

  4. “Quotes go out, and I rarely hear back.”

    Quiet quotes get a friendly follow-up, twice, without anyone having to remember.

  5. “Our newest Google review is from months ago.”

    Every paid job gets a review request while it's still fresh.

Works with what you already run: your phone, your scheduling software, your Google listing, and your website. Then it runs on its own.

Get a free audit

How it works

Start with a free audit. Decide from there.

  1. A free audit

    We look at your website, Google listing, reviews, and ads, and send you one page on what's working, what needs work, and what we'd fix first. No logins or access needed.

  2. A fixed price

    If you want help, you get one price with exactly what's included, including anything new it would take. Approve it online, or talk it through first.

  3. Set up and handed over

    Most setups are done in two to three weeks, with a short note on what changed. After that it runs on its own.

See what you'd get

One page, in plain English

Here's the audit for a made-up shop: where leads get missed, what we'd fix first, and what each fix takes.

See the full sample Get yours free
LEDGELead Handling Audit

Example Heating & Plumbing

Public information only

Lead comes inNeeds work
First responseNeeds work
Visit bookedNeeds work
Quote sentCouldn't check
Job done and paidLooks good
What we'd fix firstPut tap-to-call and online booking at the top of every page

Who you're dealing with

Hi, I'm Logan.

  • 10+ yearsHelping brands and businesses grow online
  • Local presence, global experienceBig‑brand experience, sized for your business
  • Big-picture perspectiveMaking your tech work (almost) as hard as you do

I've spent more than ten years in digital marketing, across the whole funnel: ads, search, email, websites, and the tracking that ties them together. I started Ledge Communications in 2015, alongside agency work in Edmonton, my hometown.

I've worked with local restaurants and retail shops, service providers and consultants, health and wellness brands, nonprofits, education, energy and utility companies, and global brands.

I'm not a tradesperson. What I know is the part between someone finding you and the job getting booked, and that works much the same whether you fix furnaces or run a clinic.

I keep my client list short on purpose, so you deal with me directly.

Questions

Fair questions, short answers

Will I need new software?

Ideally not. We work inside what you already have, whether that's a full setup in Jobber or Housecall Pro, or a phone, a calendar and a spreadsheet. If a new tool is truly needed, we'll explain why, what it costs, and your options before anything starts. No software company pays us to recommend them, so the advice fits your setup, not someone's sales target.

What does it cost?

The first audit is free. If your setup is more involved, we can do a deeper dive inside your tools for a small fixed fee, agreed up front. If you want help with the fixes, you get one fixed price before anything starts. No hourly billing and no long contract.

What happens after setup?

It runs on its own, in your accounts. If you want ongoing support and check-ins, or help with Google Ads and bringing in more leads, we can quote that separately.

Who owns the accounts?

You do. Everything stays in your name and is billed to you. We're added as a user while we set things up, and nothing depends on us, so it all keeps working once our access is removed.

Do you only work with trades?

No. Heating, cooling, and plumbing shops tend to have the same gaps, which is why they're named here, but any local business that loses leads the same way is a good fit. Have something different in mind? We're always open to interesting projects, big or small. Email ledgecommunications@gmail.com and tell us about it.

Free

Get your free audit

Tell us which business is yours and we'll send one page on what's working, what needs work, and what we'd fix first. It'll be in your inbox by the end of the next business day.

Want to see one first? Here's a sample.

What do you use to schedule jobs? (optional, pick any)

We'll email your audit and a couple of short follow-ups. You can unsubscribe anytime.